These pumpkin-spiced cinnamon rolls are filled with sweet Divina Date Spread and finished with a rich date cream cheese icing. They're a cozy fall baking project that's equally at home on a holiday brunch table or a slow weekend morning.
INGREDIENTS
For the Dough
3/4 c whole milk
1/4 c brown coconut sugar
1 packet instant yeast (2 1/4 tsp)
3/4 c pumpkin purée
1/4 c butter, melted
1 egg, room temperature
4 c bread flour
2 tbsp pumpkin pie spice
3/4 tsp salt
1 tbsp olive oil
For the Filling
1/2 jar Divina Date Spread
1/3 c brown coconut sugar
1 tbsp ground cinnamon
1/3 c butter, room temperature
For the Icing
1/2 jar Divina Date Spread
8 oz cream cheese, room temperature
1/4 c butter, room temperature
1/4 c brown coconut sugar
Pinch sea salt
For the Garnish (Optional)
Freshly grated cinnamon
Roasted and crushed pumpkin seeds
INSTRUCTIONS
- Warm the milk in a small saucepan to 100 to 110°F.
- Add the warm milk, yeast, and brown coconut sugar to the bowl of a stand mixer. Mix on low until combined, then let stand for 10 minutes.
- Add the pumpkin purée, pumpkin pie spice, egg, melted butter, and salt. Mix until combined. Add the bread flour in 3 additions, stirring until a dough begins to form.
- Switch to the dough hook and knead on low speed for 8 to 10 minutes. The dough should form a ball and remain slightly sticky. If needed, add a little more flour.
- Transfer the dough to a large bowl lightly greased with olive oil. Cover and let rise until doubled in size.
- While the dough rises, prepare the filling and icing.
- For the filling, combine the Divina Date Spread, brown coconut sugar, cinnamon, and butter in a medium bowl. Mix well and set aside.
- For the icing, combine the Divina Date Spread, cream cheese, butter, brown coconut sugar, and sea salt in the bowl of a stand mixer. Mix until smooth and fully combined. Refrigerate until ready to use.
- Once doubled in size, transfer the dough to a lightly floured surface and roll into a 14 x 16-inch rectangle about 3/4-inch thick.
- Spread the filling evenly over the dough, leaving a 1/2-inch border along the long edges.
- Starting from the short side, tightly roll the dough into a log. Cut into 12 equal rolls using dental floss or a serrated knife.
- Arrange the rolls in a greased 9 x 13-inch baking pan with the spiral facing up. Cover and let rise for 30 minutes.
- Meanwhile, preheat the oven to 350°F. Bake for 24 minutes, rotating the pan halfway through, until lightly golden around the edges.
- Remove from the oven and immediately spread half of the icing over the warm rolls.
- Place the pan on a wire rack and allow the rolls to cool completely.
- Spread the remaining icing over the cooled rolls. Garnish with cinnamon and pumpkin seeds, if desired, and serve.
✨ Want to watch it come together? Check out the recipe video on Instagram for a quick demo.



